Southwest Airlines Case Study Example | Topics and Well Written Essays - 6750 words

Southwest Airlines - Case Study Example According to the report findings the remarkable success and innovative ways with that Southwest Airlines has achieved has made this study interesting. It is worth studying the business concept of Southwest, which involves attracting passengers by flying convenient schedules and getting passengers to their destination on time using several strategic initiatives. The efficiency, quality of service, controlled growth, increase in demand for reliable low-fare travel, and other key success factors like leadership, culture, strategy and coordination are some of the factors that contributed to the success of the airline. This project aims to study the relative contribution made by these distinct factors that made this remarkable transformation possible for Southwest. As the discussion declares the Company’s vision statement expresses a â€Å"dedication to the highest quality of customer service delivered with a sense of warmth, friendliness, and individual pride and Company spirit.† The Company has the mission to â€Å"provide safe and comfortable air transportation in commuter and short-haul markets, from close-in airports, at prices competitive with automobiles and buses and to involve customers and employees in the product and the process, making the airline a fun, profitable and quality experience.† From the very start, Southwest Airlines’ goals were to make a profit, achieve job security for every employee, and make flying affordable for more people. (Freiberg & Freiber

U.S.Involvement in the Vietnam War and the Effects Today Essay

U.S.Involvement in the Vietnam War and the Effects Today - Essay Example U.S. involvement in the Vietnam War got initial support from the Vietnam government, but later, the government opposed the involvement of United States in the war. Demonstrations opposing the United States involvement in the Vietnam War began in 1964 up to 1970. When John F Kennedy appeared in office, for his first year, he drafted a plan, which clearly depicted the chief objective of U.S. involvement in the Vietnam War. The main objective of the involvement was to prevent domination of communists in South Vietnam; in order to create a viable, democratic society (Hall 8). The United States aimed at achieving this objective through military, economic, and political support. The United States also wanted to spread their capitalist ideologies. There were different reasons for opposing the U.S. involvement in the Vietnam War. One of the reasons was opposition to the draft. The draft threatened low and middle class registrants (Hall 12). Those opposing the draft argued that the draft did not represent them fairly. Apart from the opposition of the draft, protestors made moral influence against U.S. involvement in Vietnam War. The moral argument was mostly opinions of American college students. The students opposed the U.S. involvement and termed it as immoral due to the number of civilian deaths, encountered in the war. Another opposing element against U.S. involvement was that the threat of communism by the United States was not legally justifiable. The U.S. withdrew its military in August 1973. In the Vietnam War, I learnt that, involvement of the United States in the war was opposed by the Vietnam government and some Americans. The chief reason for opposing the U.S. involvement in the war was due to the effects that the war left (Kissinger 32). There was immense loss of life; involving American troops, Vietnam soldiers and Vietnam civilians. This led to a high number of casualties. It is estimated that 58,148 were killed in Vietnam; 75,000 disabled